The Holder was created as a way to put the Pocket Square in a Suit or Sport Coat and keep it in place. It also serves as a business card that customers don't throw away.
The Holder has now expanding to Customizing Phrase for Weddings and Groups. The most sold phrase is "Always & Forever or Until She Kills Him", which is now sold on EBAY. The picture show some of the 2 tone colors that I now make, special orders are also done upon request.
For Store's it has become a very useful selling technique. Store's now fold the pocket square and insert it into the Holder, Customers even bring in unfolded pocket squares to be folded.
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